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A decade in the making… 1WL from 2011 to 2021

1st November 2021 by Andy

A true milestone that we are delighted to have reached (almost), 1WL (or One Wavelength Ltd as we started out as) will be 10 years old in November 2021!

To mark this occasion, we decided it was time for a new look! We wanted a fresh set of eyes on everything from our branding upwards. We approached Adie Flute, a long-time friend and collaborator on many projects over the years, to get creative for us with no limitations in terms of brief.

The end result is this website (which, as we always aim to do, we’re launching ahead of schedule) and our new logo and branding to go with it.  We are extremely happy with the new look, and the way Adie has integrated the ‘wave’ element of our original name, back into the new logo.

New 1WL Logo in 4 colourways
Variations of the 1WL Logo

We have been working on this site for a while. We promised ourselves we would pull out all the stops to create something which doesn’t just ‘fit’ our style, but also stands as a technical masterpiece in terms of its development.  So, as well as the design being on-point, the development is cutting edge in terms of its efficiency and SEO compliance.

This has been our testbed for the past 12 months, and we are now delighted to show it off as our showcase. Stay tuned for a lot more content coming this way in the coming months.